MoffettNathanson survey: 62% of Apple TV+ subscribers were on free offers in Q4 2020, only 30% said they plan to renew at the regular $4.99/month price — Apple has said it wants to bulk up revenue from services — including Apple TV Plus, which is just over one year old.
In Q4 2020, 62% of Apple television+ subscribers were on totally free offers, just 30% of them intended to renew their membership at the regular $4.99/ month rate (tod spangler/various variety)
